#SPLUNK DEFINITION UPDATE#

This example ties into your scenario but you can also extrapolate this example to a wide range of use cases – security and fraud, transaction monitoring and analysis, web analytics, IT operations and so on.A data platform is a complete solution for ingesting, processing, analyzing and presenting the data generated by the systems, processes and infrastructures of the modern digital organization. And what if you can do all of this in real-time? You can respond more quickly to events that matter. If you can correlate and visualize the data, you can build a picture of activity, behavior and experience. When we look more closely at the data we see that it contains valuable information – right down to what was tweeted. What’s important, is first of all, the ability to actually see across all these data sources, but then also to correlate related events and provide meaningful insight. Here we see small excerpts from just some of them. All these events are captured - as they occur - in the machine data. Each of the underlying systems has the potential to generate millions of machine data events daily.

The purpose of this slide:Teaching slide teach or reinforce that there is value in machine dataOpen their eyes that it is more than just system logsHighlight the fact that this is a record of behavior not just system behavior, but user behavior tooEITHER, open the customer’s eyes to the value beyond logs OR reiterate what they told you they already know about the value in their dataIntroduce the value in correlating data across data sourcesRelate back to something they said about their businessPossible lead-in: To frame our discussion, let’s use this example of purchasing a product from your tablet or smartphone: the purchase transaction fails, you call the call center and then tweet about your experience.

Machine data is generated from many places….We may have questions we wish to ask of that dataThis is what Splunk enables and empowersNEXT: EXAMPLE.

It’s this overarching mission that drives our company and products that we deliver.Q What is Machine Data

Splunk’s mission is to make YOUR machine data accessible, usable and valuable to everyone.

Q: Prior experience with SplunkQ: What is Splunk?NEXT: SPLUNK CORE MESSAGE.

Chances are, you won’t be the only one with that question. I often find my customers have as many solutions as they have questions.I invite, encourage, and thrive on questions. It’s a lot more fun and interesting if we are all active participants. Here for you, to hold a dialogue, not rote dictation.I will ask questions.

Set expectations: not a lectureWe have slides, but they’re to help keep us on target, a general roadmap.

Splunk Operational Intelligence Cookbook.

Combine LEADING and LAGGING INDICATORS (KPIs)Įxtensible and open platform for integration.

Make decisions IN REAL TIME using ALL THE DATA.

Enrich real-time MACHINE DATA with structured HISTORICAL DATA.DATA IS STILL IN MOTION, still in a BUSINESS PROCESS.Why is this so challenging using traditional methods?

Historical Data Real-time Data Statistical ModelsĭB, Hadoop/S3/NoSQL, Splunk Machine Learning Disruptive Approach to Unstructured Data.Industry Leading Platform for Machine Data Index Untapped Data: Any Source, Type, Volume

Industry Leading Platform For Machine Data Or functionality described or to include any such feature or functionality in a future release. Splunk undertakes no obligation either to develop the features

It is for informational purposes only and shall not, be incorporated In addition, any information about our roadmap outlines our general product direction and is subject toĬhange at any time without notice.

#SPLUNK DEFINITION UPDATE#

We do not assume any obligation to update any forward looking statements we may make. If reviewed after its live presentation, this presentation may not contain current or accurate information. Statements made in the this presentation are being made as of the time and date of its live presentation. In our forward-looking statements, please review our filings with the SEC. For important factors that may cause actual results to differ from those contained We caution you that such statements reflect our currentĮxpectations and estimates based on factors currently known to us and that actual events or resultsĬould differ materially. Or the expected performance of the company. During the course of this presentation, we may make forward looking statements regarding future events

Splunk definition